Mobile SEO

Mobile SEO: Tips to optimise your website for mobile devices to get you more traffic

What is Mobile SEO and how to get started? Mobile SEO is the process of optimising your website for mobile devices making sure it is aesthetically pleasing and functions properly on mobile devices regardless of the screen size.  The use of mobile devices has increased dramatically in recent years. Consumers currently use mobile devices for […]

Technical SEO Factors

Technical SEO: What Every Webmaster Should Know

Why Technical SEO is important? Technical SEO is extremely crucial in the SEO process. It is possible that your SEO efforts won’t get the desired outcomes if there are issues with your technical SEO. Thus, it is essential that you understand technical SEO and how to do it correctly. The good news is that you […]

short form video

Google is Planning to Surface More Short-Form Video In SERPs

Google’s senior leadership group is exploring methods to include more short-form videos in search results, claiming that they are more clear, concise, and succinct in format for addressing specific questions. The insatiable consumer demand for short-form videos has prompted Google to enter the search game. Claims say that Google is working towards a mobile-specific carousel […]

social media marketing news

Social Media Marketing Updates 2021 Facebook Lead Generation Forms, New Tools & Best Practices

Social Media Marketing is all about new changes It is no surprise that this year has seen a massive change in social media usage. Social media has become an integral part of consumers’ lives, marketers and businesses. There is a content overload on social media, and the competition gets higher every day. It can be […]

tik tok marketing

Why Is TikTok So Popular, and Why should it be in your Social Media Marketing Strategy?

TikTok is a video-oriented social networking service also commonly used for social media marketing is owned by Chinese company ByteDance and is already creating a buzz in social media marketing. TikTok hosts various genres of short-form videos such as dance, comedy, and education. It allows videos of durations from 15 seconds to three minutes. The […]