What are the best SEO practices when it comes to keyword placement? Keyword placement plays a very important role while you work on creating the right digital marketing strategy for your business. All your SEO campaigns could fall if there is no proper keyword placement in your blog. There is this question linked with keyword […]
Most of us while running a search marketing campaign feels that despite all the hard work we are putting in, the progress of these campaigns is a bit slow. All Through the day, every marketer puts their best foot forward and utilizes email, messages, chat, spreadsheets, phone calls, various project management platforms and software, best […]
Online reputation management has been a popular topic for business for quite some time now. It has also been a topic of concern for many business owners but as per TripAdvisor’s latest study, it is very clear that how quickly we have come to the tipping point. It has been made clear by the respondents […]
It has been in news for quite some time now that Google’s Page Experience update is going to be launch this month for the mobile search. The same will be followed by a desktop launch, which will also be a full rollout later in August. Google’s Martin Splitt says that the “Page Experience update will […]
Every diehard Google Ads manager would want and is surely looking for an edge that they can use to increase their rates of return on ads. Before we jump into ads and their returns, let us understand what PPC or PPC management is. PPC stands for pay-per-click, which is one of the essential parts of […]
What is UGC Marketing? UGC Marketing or User-generated content marketing has become an essential part of the content marketing strategy, especially in this era where customers are ready to buy, use and appreciate your products or services available online. UGC is the content that mainly created, published, and/or submitted by the consumers/users of a brand. […]
Google’s John Mueller, during the SEO Office-hours hangout, was asked a question – Does Google gave a preference to “above the fold content”? To this, John Mueller answered of how much content Google expects to see in the top of the page area. What is Above the Fold Content? Now, let us understand what is […]
Digital marketing is huge, and it will not be wrong if we assume that it is probably a major part of any marketing strategy today. Businesses, large or small, should be focusing on how to improve website rankings, have an effective digital marketing plan in place and create a better social media strategy. Be it, […]
Short videos are slowly grabbing a large part of social media advertising, and various social media agencies have already started leveraging their benefits. The trend of short videos has gained a special place in social media marketing and we can say that this is the most-loved social media trend around the world. What are Short […]
Content has always been an integral part of the digital world. From experts working on creating the best of the website, blog, or article content, to accurate and best content strategy. Content has always been the basis of the marketing activities we have been performing. Let us put some light on these words of wisdom […]
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